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The standard behind your coverage

Your company news deserves more than polished copy. It needs credibility.

We build every article around verifiable details, clear attribution, professional presentation and transparent disclosure so the story can stand up to market scrutiny.

What your company can expect

A consistent standard from source material to published article.

Sponsored or independent, every story should be accurate, easy to follow and clear about where the information came from.

01

Accuracy

Company names, tickers, dates, figures and material terms are checked against the source.

02

Attribution

Readers can move directly from the article to the filing, release or primary document behind it.

03

Transparency

Bylines, timestamps, ownership and commercial relationships are shown where readers can see them.

04

Context

Completed actions are separated from targets, forecasts, proposals and management expectations.

05

Corrections

Material errors are addressed promptly and meaningful changes are documented on the page.

06

Accountability

Clients and readers have a direct way to contact the newsroom and review its publication policies.

How your story moves to publication

Six checkpoints that protect the quality of the coverage.

01

Start with the source

Your release, filing, exchange notice or other identifiable material becomes the foundation of the article.

02

Check the facts

Company names, tickers, currencies, percentages, technical results and transaction terms are compared with the source.

03

Build the story

The article brings the development forward in clear language and separates confirmed facts from company expectations.

04

Disclose the relationship

Any compensation, ownership interest or material support connected to the article is stated clearly near the coverage.

05

Review the full page

Headline, excerpt, body, source link, byline, timestamp, image and publication details are checked for consistency.

06

Maintain the record

New source information and correction requests are reviewed, with material changes reflected through updated timestamps or correction notes.

01

We start with the strongest available source.

Regulatory filings, exchange notices, official company releases, government records and other identifiable primary materials receive priority. Secondary reporting is used only when it adds relevant context and can be attributed clearly.

  • Regulatory filings and exchange notices
  • Official issuer news releases and investor materials
  • Government, court, patent or permitting records
  • Direct statements attributable to an identified organization or person
  • Reputable secondary reporting used only with clear attribution

Source links are displayed on article pages so readers can review the underlying material.

02

Numbers, dates and forecasts are handled carefully.

Financial figures, drill results, ownership percentages, transaction values and operating targets are presented with their units and surrounding context. Completed events are not written as though they are still proposals, and forecasts are not presented as guaranteed outcomes.

Language matters.“Completed,” “expects,” “targets,” “proposes,” “intends” and “subject to approval” are not interchangeable.
03

The headline has to match the story.

Company names, tickers and key figures should remain consistent from the headline through the article body. We avoid exaggerated certainty, repeated filler and language that promises more than the source supports.

Articles should avoid unnecessary repetition, exaggerated certainty, hidden source names and generic filler. Where context is added, it must be relevant and clearly separated from the company’s own claims.

05

Every page receives a final consistency check.

Before publication, we review the headline, company information, dates, figures, source links, commercial label and page details against the underlying source. A story should not go live when a material claim cannot be traced to identifiable support.

Coverage should not be published when a material claim cannot be traced to an identifiable source. The publication record should make it clear what occurred, what remains conditional and where readers can verify the information.

06

Visuals should strengthen the story, not mislead the reader.

Article images should fit the company, sector or reported development. Illustrative visuals should not create the impression that a facility, event, product or person was photographed when that did not occur.

Logos, trademarks and supplied materials remain the property of their respective owners. Captions or surrounding context should clarify the nature of illustrative images where needed.

07

Material errors are corrected on the record.

Factual concerns are checked against the source. Minor formatting fixes may be made quietly, while changes that affect meaning should receive an updated timestamp or visible correction note.

Content is not removed merely because it becomes inconvenient. Removal may be considered for legal obligations, privacy and safety concerns, duplicate publication, invalid source material or a material failure that cannot be corrected responsibly.

View the corrections policy →
08

Coverage informs the market—it does not replace due diligence.

Public-company coverage is informational and is not investment, legal, accounting or tax advice. Readers should review the original filings, consider the complete disclosure and make their own informed decisions.

Readers should review original filings, consider the complete disclosure and conduct independent due diligence before making a financial decision.

What we will not compromise

Credibility matters more than forcing a story to sound stronger than the source.

Questions, sources or corrections

Bring us the source, the concern or the company update.

Send company material, factual concerns or correction requests directly to the newsroom.

Contact the newsroomcornerstonemarketingbc@gmail.com